The Specialty Shop: How to Create Your Own Unique and Profitable Retail Business Review

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The Specialty Shop: How to Create Your Own Unique and Profitable Retail Business ReviewA decent book on the subject, however most examples of the specialty shops that the author used were shops located in the heart of tourist destinations (i.e. Monterey, Carmel, Venice, etc). If you live in average non-tourist locations in America like most people, you'll probably not find much useful information. I did, however, like the listings of industry product shows that I otherwise would not have know existed.The Specialty Shop: How to Create Your Own Unique and Profitable Retail Business Overview

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The New Experts: Win Today's Newly Empowered Customers at Their 4 Decisive Moments (Sales Marketing) Review

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The New Experts: Win Today's Newly Empowered Customers at Their 4 Decisive Moments (Sales Marketing) ReviewRobert Bloom states truths that we are not always willing to hear but that we need to (have to) know in order to build sustainable businesses. Consumer behavior has shifted and this book offers pragmatic observations that your business can use. I absolutely would recommend this book to anyone who is looking to think forward about their marketing strategies.The New Experts: Win Today's Newly Empowered Customers at Their 4 Decisive Moments (Sales Marketing) Overview

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